One such example could be the engagement of people in the production of artwork using the so-called maker spaces as a place of work and thereby also introducing “audiences” to new digital technologies and skill sets. In contrast to more traditional forms of art, socially engaged artists often work closely with their audiences in one way or other.įor example, by gaining in-depth knowledge of particular challenges in specific communities and creating awareness about such issues through the artwork or by directly engaging people in the production of art. In this context, the “socially engaged arts” (Bishop, 2012) is of particular interest. Exploring the role of the arts across both business and society, one part of the project has a particular focus on marginalized groups of people who today do not reap the acclaimed benefits of the digital transformation (e.g. Gangadharan and Niklas, 2019 Gebru, 2018 Neves, Franz, Munteanu and Baecker, 2018 Park and Humphry, 2019). For example, with the project SOMEONE (2019), Lauren McCarthy tries to address the advances in human-machine relationships represented in ‘smart houses’ and try to give back a human identity to artificial intelligent devices through active human participation.Īs part of the H2020 research project Artsformation, we explore the current and potential role of the arts in the digital transformation. Therefore, it is perhaps no surprise that the social, environmental and economic consequences of the digital transformation are now also increasingly addressed by artists. Throughout history, the arts have always reflected major transitions as they unfold. Another area in which technology is having an enormous impact is in our ways of communication and being together, for example through technologies like Zoom or Facetime. Or the increasing collection and analysis of personal data in the use of any social media. This includes for example the impact of new technologies on processes of democratisation, like the role of Facebook in the UK referendum in 2016. Today, digitalisation changes the way things are done across business and society alike. Two decades into the new millennium it is almost impossible to imagine a future in which digital technologies do not play a key role. By Kirsti Reitan Andersen and members of the Artsformation consortium
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